little mask covid19 rebranding
During March when I spent my lockdown in Germany back home in muc - I remember that on these walks I did everyday that I tried to walk with my eyes so open that very single thing I saw could be an inspiration. Not being able to leave the house and being stuck inside was a big challenge for all of us to keep that inspiration coming and going.
Anyway on one of the first walks, I saw for the first time someone putting up their mask on the rear mirror in their car maybe for not forgetting it, when leaving the car maybe just as a reminder in general to wear a face covering always or maybe they just liked how it looked.
How things change; before Covid19 people would usually hang there Little Trees (Air Fresheners for cars) on the rear mirrors and now suddenly face masks. The idea behind this project was to workout a new Air Freshener for Little Tree during the covid19 pandemic - so I thought I would create a Little mask functioning not only as the Air Freshener (maybe with a hygienic smell provided) but also working as a reminder for the car passengers to wear their mask and not leave it in the car behing.

The first time I discovered the usage of the rear mirror in cars is now used for face coverings.


First prototyping and drawings for rebranding.


The new Little Tree / Mask with hygenic antibacterial smell provided.

